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Growth systems built for Financial Services, FinTechs, regulated and high growth environments.

Sector expertise. Outcome-led. Built for senior decision-makers in some of the most complex, regulated markets in the world.

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WHAT WE DO

People building systems. Systems building growth.

Growth doesn’t fail because of tools. It fails when strategy, data and execution are not aligned. Evara is a growth systems consultancy built exclusively for Financial Services, regulated and high growth environments. We combine deep sector knowledge with the regulatory awareness, data discipline and technical architecture that complex financial businesses require. Our focus is not on tools or channels. It is on designing the operating system behind your revenue: connecting strategy, data, technology and execution into a single, coherent growth engine.

From Inbound to Evara

For over eight years, we operated as Inbound FinTech, building a reputation as one of the most awarded digital consultancies in the Financial Services sector. That expertise has not changed. What has changed is our scope and ambition. Evara represents the next stage: a consultancy that is platform-agnostic, strategy-first and built around a single integrated framework for growth. The name is a hybrid of "evolution" and "value," and it reflects where we are going: deeper into the sector, closer to the commercial outcome and further from the constraints of any single technology partner. Today, we go beyond campaigns and platforms. We design the systems that sit underneath them, connecting data, processes, teams and technology into one unified growth engine.

See how Evara builds growth systems.

Evara Growth Systems Overview
+ Show transcript

Video transcript goes here.

OUR PHILOSOPHY

What makes Evara Different

  • Revenue acceleration

    We don’t optimise isolated channels. Revenue is the outcome, not a department. We design growth architectures that connect marketing activity to pipeline, and pipeline to closed revenue, so every commercial team is working from the same system with the same data.

  • Growth infrastructure

    Campaigns generate activity. Infrastructure generates predictable revenue. We build the systems underneath your commercial engine: lead scoring, attribution, automated nurture, segmentation and reporting frameworks that connect every marketing and sales action to a measurable outcome. The result is a growth operation that scales with the business, not around it.

  • Data and analytics

    Most financial services firms have data. Very few trust it enough to act on it. We build the data foundations, reporting structures and decision intelligence layers that give leadership genuine confidence in what the numbers are telling them.

THE TEAM

The people behind your growth system.

Sheila Mitham

Sheila Mitham

co-CEO

Marie Hanes

Marie Hanes

co-CEO

Fran Sanchez

Fran Sanchez

Managing Director

Heliette Aponte

Heliette Aponte

Operations Manager

Mihai Jepan

Mihai Jepan

Business Analyst

Nick Enache

Nick Enache

Revops Consultant

Carli Wilken

Carli Wilken

Revops Consultant

Ceri Sherwood

Ceri Sherwood

Senior Hubspot Specialist

Liliana Taskova

Liliana Taskova

Hubspot Solutions Architect

Patrick Hanes

Patrick Hanes

Hubspot Consultant

Joshua Richter

Joshua Richter

Hubspot Developer

Sitho Moyo

Sitho Moyo

Dev Project Manager

Christopher Smith

Christopher Smith

SEO Consultant

Anita Jordan

Anita Jordan

SEO Consultant

Natalie Mcleish

Natalie Mcleish

GTM Consultant

Mathew Carter

Mathew Carter

Marketing Consultant

Sizo Manana

Sizo Manana

UI UX Consultant

TRUSTED BY LEADING FINANCIAL SERVICES COMPANIES

  • MoneyCorp
  • Monavate
  • YouLend
  • Yaspa
  • Iwoca
  • Yonder
  • Caxton
  • AAB
  • MoneyCorp
  • Monavate
  • YouLend
  • Yaspa
  • Iwoca
  • Yonder
  • Caxton
  • AAB

WHERE WE WORK

Rooted in London and New York. Operating wherever FinServ grows.


We operate at the centre of two of the world’s leading financial hubs, supporting clients across the UK, US and international markets. Our work is designed for organisations operating in complex, regulated environments - where growth requires precision, not guesswork.

  • London

    UNITED KINGDOM

    London

    100 Bishopsgate
    London EC2N 4AG
  • New-York

    UNITED STATES

    New York

    Midtown Manhattan
    New York, USA
ISO 9001 Certified
ISO 27001 Certified

Certified for quality management and information security

  • "They got our CRM to finally work after we had tried to implement it internally over six months with starts and stops, never achieving our goals to properly attribute our marketing efforts."

    Rob Glickman

    Cledara

  • "We have a relationship for over six years now and we are very happy with our ongoing partnership. If you are looking for a team that has a strong skill set across different growth disciplines, this is who you need."

    Maria Pintado

    BSO

FREQUENTLY ASKED

Common questions about working with Evara.

No. Evara is platform-agnostic by design. We work across HubSpot, Salesforce, Pipedrive and other revenue platforms, selecting technology based on what fits your business architecture, data requirements and growth objectives. Our recommendations are driven by your context, not by vendor partnerships.

Most engagements begin with a focused evaluation to understand your current growth operation: data, processes, technology and team structure. From there, we define priorities and build a phased roadmap. Our core engagement, the Growth Revenue Engine, is delivered as an ongoing partnership, typically over 12 months or longer, adapting as your priorities shift.

We focus on systems, not campaigns. That means aligning strategy, data, processes and execution into a single operating model.

We work exclusively with Financial Services and FinTech organisations. That includes banking and lending, wealth and asset management, insurance and InsurTech, payments, compliance and RegTech, capital markets, and data and analytics platforms. This focus is deliberate. Regulated markets require a level of sector knowledge that generalist consultancies cannot provide.

It depends on scope and complexity. A focused implementation or CRM architecture project can be delivered in 8 to 12 weeks. A full Growth Revenue Engine engagement typically runs for 12 months or longer, with a structured first phase delivered within the opening quarter. We agree on timelines upfront and report against them transparently.

Have a question we haven't answered? Feel free to get in touch

GET IN TOUCH

Get to Know Us Better.
Start the Conversation.

Whether you are exploring options or ready to define your next phase of growth, we are here to talk. No obligation. No jargon. Just a clear-eyed conversation about where you are and where you could be.

No obligation. Response within 1 business day.